Backstage at London Collections: Men

For this fashion season (menswear) I worked at Kokontozai (KTZ) Autumn/Winter 2014 for London Collections: Men (LCM)…

On the day of the show I woke in the early hours of the morning with a mixture of fear and excitement, the adrenaline was enough to stop me from returning to my dreamy sleep. Up I bounced when I realised I had no idea what I was going to wear (the same as most days but today was not any old day). After quickly visualising an outfit using the rules we had been sent from KTZ – all black, no jewellery and no excessive make-up, I attempted to slow myself down so I wasn’t a nervous wreck waiting for two hours until it was time to leave. My plan didn’t go too well because I was even ready before Ugly Betty was due on (it must have been early).

I still didn’t want to be waiting around for hours so I hopped on the tube, eager to explore the show space and its surrounding area. At Russell Square I admired the beautifully grand Russell Hotel, which brought back fond memories of my mother and I nosy-ing around the hotel to get a good look at the famous guests during the times she resided here. I arrived at Bloomsbury Square, greeted by the ornately traditional building Victoria House, which was also the KTZ show space. After trying to worm my way in through the front entrance to get some sneaky snaps of the fashion lot waiting for the shows, I was kindly escorted by a man who resembled Liam Neeson in Taken, all suits and ear pieces in tow, to the backstage entrance which was full of other young fashion interns stumbling their way around.

You can tell who the other dressers are because they look no older than 18, legs crossed, arms folded, usually about twenty or so of them and every one of them are standing their in silence. Awkward to say the least. I can’t stand these awkward silences between new interns so I introduced myself to two pretty Asian girls, one from Singapore who is studying Creative Direction at LCF and the other from China who is studying Lingerie Design at De Montfort. It’s rare you meet other interns at shows that don’t study design (I study Fashion Promotion) so I was pleasantly surprised to see that for once I wasn’t the only intern lacking in the design credentials. Another intern had come from interning at Columbia Records who had decided ‘to give fashion a go’ and a cutesy wutsey pigtails girl from Poland who I shared stories with about my trip there last summer. Communicating with interns is the only way you find out the secrets of the fashion world. You either get interns who are too proud of the people they work for to slate their bosses (you will never hear me say a bad word about J.W Anderson) or those who tell more than their fair share, on this particular occasion I was warned to NEVER intern at PPQ.

Anyway on with the show ! I know that on show day you have to expect to be shouted at, a lot (for doing nothing wrong). To be very confused because you have 10 different people telling you ten different things and to stand around waiting for an unusually long time watching everyone else run around whilst feeling very useless, until you are bombarded with hundreds of tasks at once. There is pressure, a lot of it. No one wants to be the intern that screws up on show day. Three models were assigned to me, all equally as good looking as the next. Ladies man Tom from Cambridge (Kate Moss’ latest playboy shoot was his screensaver), the one with the beard (hipster or what..) and Jacob from Texas (my personal favourite). There was a lot of charming going on and the typical ‘oh my god I love your accent.. it’s so British.. you know because your British do you wanna come to the after party with me..’ In my head my response was something along the lines of, ‘oh my gosh yes I would absolutely love to go with you but I have this really boring thing called uni tomorrow because we don’t all live a glam life like you’ but out came a feeble laugh and my poor attempt at changing the conversation.

Despite all the glamour, I couldn’t think of a worse job than to be a model. I actually felt sorry for them having to wait in a room the size of a classroom, 200 people over capacity, whilst they were head to toe in Arctic furs. One of my models had five workers simultaneously fanning him so he didn’t pass out on the runway. Others complained of the heavy silver body paint, the lack of water, the high temperatures and having to replace their current contact lenses with black ones. Great ! Blind models were being sent down the runway ! The clothes aren’t to my usual taste but that doesn’t mean I’m not obsessed with them. The entire KTZ team was dressed head to toe as if they had just stepped out of the latest street style blog. I don’t think the dress code applied to them seeing as most of them wore twenty pairs of eyelashes, studs coming out of every piece of skin available and layers of printed clothing over more studs ! After dressing all three of my models and blowing in their faces to cool them down (yes I actually did that) the show went by in a heart beat; the heavy base blasted through the walls as we watched the army of Arctic Warriors pace onto the runway with light bulbs flashing in every direction. (We were lucky enough to watch the show on a giant screen backstage). After the founder took his long awaited bow, claps of joy and generous hugs filled the crowd. Emotions were running high and before we knew it, it was all over again until next season. The crowds dispersed, models left for Milan, hair and make up teams moved on to the next show and the KTZ team were given five minutes to evacuate the area before Nasir Mazhar moved in. All in all it was a wonderful day, I even spotted my favourite blogger Alice Point ( http://alicepoint.com/ ) on the front row. KTZ kindly invited me to return for the women’s show in February but I will be half way across the world by then preparing for Sydney Fashion Week !

Take a look below at the three fabulously monochrome looks I dressed: Look 5, Look 26 and Look 37..

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To see the full collection visit..

http://www.style.com/fashionshows/complete/F2014MEN-KTZ

and make sure you follow KTZ on Instagram @kokontozai and Twitter @ktz_official to see the likes of Cara Delevinge, Rihanna and Kanye West endorsing the brand.

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